From YouTube to Super Bowl
Cinema & New Media Arts | On Feb 04, 2013
Interestingly, the most popular commercial of yesterday’s Super Bowl was based on a YouTube video from 2011.
According to Slate.com,
“…in 2011, Farms.com made a YouTube video that you can see above. It reached 1 million views, and the only difference between it and the Dodge ad is lower production values and no pitch for Dodge at the end.
Another reason the Super Bowl ads aren’t that interesting anymore:
Better stuff gets uploaded to YouTube every day.”